Short for Online Travel Agency. ​Travel websites that provide online planning and booking facilities for hotels, airlines, cars and other travel related services to users.​ OTA type websites allow customers to make reservations and pay for them via standard online payment methods.

Learn more

First released 1980s
Used by Expedia Inc., The Priceline Group, Opodo

Interesting facts

OTAs dominate sales with approximately $120 billion share.

6

Development by Synergize.digital

Sign up for updates
straight to your inbox